Symmetry Impulse: Why & How we seek symmetry
You may have heard of the zero-sum game: Someone’s loss is your gain. It’s cited as an economic concept. For every + there is a …
Make Epic converting Ads using the Effort Heuristic
Are you selling something? Are clients unsure of its quality? Use the Effort Heuristic – People use the effort it takes to make/acquire something as …
6 Self-talk hacks for better inner dialog & wellbeing
How you talk to yourself affects your mental health. You can use verbal tricks to change your inner dialog to manage emotions and improve motivation, …
How to Find Yourself and Explore Your Identity + Ways to Escape a Mid/Quarter-life Crisis
We have 3 levels of identity. When people want to discover their true self or find themselves, they really mean to create a new version …
Who appears intelligent? Why are some of them childish?
There is a general stereotype that intelligent or super-intelligent people are childish or immature. Why is that? Apart from the fact that some people appear …
The Beautiful Science of Ugliness Reveals Ugly Truths About How we Judge Others
This is a long article with tonnes of research and explanations for factors related to the concept of ugly. I have detailed research insights on …
The Social Psychology Of Heavy Metal & Rock Music: Research On Metalheads
Picture this: A bunch of unique-looking headbanging people listening to heavy music; entering a whirlpool of human collision in front of their favorite artist; raising …
Everyone’s intelligence is unique and changeable. Here is why.
Everyone is made up of the same matter; most humans have the same anatomy – 2 hands, 2 legs, 1 head, etc. Layouts are roughly …
Am I Weird? Yes, You Are. And That’s As Normal As You Can Be.
If you are like most people, you must’ve wondered if you are weird. What a contradiction, right? Most people? Why would you be weird if …
4 thinking flaws you should avoid to become more objective and rational
I see 4 fundamental flaws in how people think. This is where you begin to start thinking critically about the world. Flaw 1 – A …
The Peter Principle OR Why Everyone Sucks At Their Job – tips to overcome incompetency in the work place
Back in 1969, a guy called Laurence Peter made a shrewd observation and published a book on it – The Peter Principle. If you are someone’s …
What you need to know about success stories – survivorship bias
The survivorship bias – you need success stories and failure stories. The survivorship bias is a thinking error that leads to false conclusions. With this article, …