Aditya Shukla

Hey! Thank you for reading; hope you enjoyed the article. I run Cognition Today to paint a holistic picture of psychology. My content here is referenced and featured in NY Times, Forbes, CNET, Entrepreneur, Lifehacker, 10-15 books, academic courses, and research papers. I'm a full-time psychology blogger, part-time Edtech and cyberpsychology consultant, guitar trainer, and also overtime impostor. I've studied at NIMHANS Bangalore (positive psychology), Savitribai Phule Pune University (clinical psychology), and IIM Ahmedabad (marketing psychology). I'm based in Pune, India. Love sci-fi, horror media; Love rock, metal, synthwave, and pop music; can't whistle; can play 2 guitars at a time.

More about me and Cognition Today here.

Why we Fall for Misinformation so Easily

why we believe in misinformation

These are the psychological reasons we fall for misinformation. I explain the illusory truth effect, psychological comfort, sense-making, Gell-Mann amnesia, hypocognition, confirmation bias, etc.

Framing Effect in Marketing: 7 Types

loss gain framing (2)

The Framing Effect describes how people choose between 2 or more options based on how they are presented. The context, the imagery, the words, the meaning, etc., of a statement is called a “frame.”

What is Emotional Intelligence (EQ)?

emotional intelligence cover (1)

High emotional intelligence (EQ) is an overall ability to manage, experience, and express emotions. This helps with decision-making and adjusting to stress.

Are you Emotionally Intelligent? 8 Signs

emotional intelligence cover (1)

High emotional intelligence (EQ) is an overall ability to manage, experience, and express emotions. This helps with decision-making and adjusting to stress. See if you show the signs of high EQ.

How the Brain Learns: 8 Core principles

Monkey see, monkey depicted as 1 monkey showing how to use a stick to others.

Cognitive science have explored how the brain learns. The most effective ways are: Observational learning, repetition, variation, interleaving, metaphor, curiosity, chunking, metacognition.