Aditya Shukla

Hey! Thank you for reading; hope you enjoyed the article. I run Cognition Today to paint a holistic picture of psychology. My content here is referenced and featured in NY Times, Forbes, CNET, Entrepreneur, Lifehacker, about 15 books, academic courses, and 100s of research papers. I'm a full-time psychology SME consultant and I work part-time with Myelin, an EdTech company. I'm also currently an overtime impostor in the AI industry. I'm attempting (mostly failing) to solve AI's contextual awareness problem from the cognitive perspective. I've studied at NIMHANS Bangalore (positive psychology), Savitribai Phule Pune University (clinical psychology), Fergusson College (BA psych), and affiliated with IIM Ahmedabad (marketing psychology). I'm based in Pune, India. Love Sci-fi, horror media; Love rock, metal, synthwave, and K-pop music; can't whistle; can play 2 guitars at a time.

More about me and Cognition Today here.

Money Psychology: Toxic relationship with money

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Money psychology means understanding your relationship with money. Research has shown unhealthy forms of behaviors called “money scripts.” Explore how they manifest in this story.

Why we Fall for Misinformation so Easily

why we believe in misinformation

These are the psychological reasons we fall for misinformation. I explain the illusory truth effect, psychological comfort, sense-making, Gell-Mann amnesia, hypocognition, confirmation bias, etc.

Framing Effect in Marketing: 7 Types

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The Framing Effect describes how people choose between 2 or more options based on how they are presented. The context, the imagery, the words, the meaning, etc., of a statement is called a “frame.”

What is Emotional Intelligence (EQ)?

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High emotional intelligence (EQ) is an overall ability to manage, experience, and express emotions. This helps with decision-making and adjusting to stress.

Are you Emotionally Intelligent? 8 Signs

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High emotional intelligence (EQ) is an overall ability to manage, experience, and express emotions. This helps with decision-making and adjusting to stress. See if you show the signs of high EQ.

How the Brain Learns: 8 Core principles

Monkey see, monkey depicted as 1 monkey showing how to use a stick to others.

Cognitive science have explored how the brain learns. The most effective ways are: Observational learning, repetition, variation, interleaving, metaphor, curiosity, chunking, metacognition.

8 Study Techniques used by Toppers

Where is memory stored in the brain

These are the best studying techniques used by exam toppers. Chunking, Spaced Repetition, Testing effect, Production Effect, Associations, Solution reveals, Breaks, and Note-taking.