Psychology Experiment

Empathy For Similar Negative Experiences DISRUPT Our Understanding Of Others

Thumbnail for research on how empathy can reduce the ability to recognize emotions

It’s 2020 and the world needs more empathy… so most people think. “Understand it from my point of view and we’ll have a better world,” …

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The Einstellung Effect: Why Experts Lack Creativity And Problem Solving Skills

Einstellung effect - Learn to utilize resources correctly to increase productivity

Speaking anecdotally, have you ever had an interaction with a professional who has a vast amount of experience but ultimately failed to offer a smart …

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Font Psychology: New research & practical insights

Font Psychology: Bad fonts can be psychologically useful

Welcome to font psychology or the science of typography – how fonts affect cognition & behavior of people.  Designers swear by the importance of fonts. …

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Food psychology: Coffee Does Taste Different From Different Cups [20 Food Hacks]

Food psychology: Coffee tastes different from different mugs

Today, I am going to highlight some findings from my favourite body of scientific literature. Cross-modal perception. This area, when applied to food psychology, can …

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