Repetition Tricks us into Liking & Believing Anything
What’s common between gaslighting, liking a product, remembering song lyrics, and falling for pseudoscience? A core mechanism of how we perceive the world and form …
How to counter pseudoscience; it’s not about the evidence
People try to make sense of their experiences. Some of that sense-making is pseudoscientific. The Sense-making fulfills psychological needs. That creates an emotional attachment to …
People Believe In Astrology To Cope With Stress, Uncertainty, & Conflict
It’s fascinating to understand why people believe in astrology. The answer is not so obvious, but it is quite simple. There are many ways to …